Marketing is flirting. Branding is building a relationship.

Innovative Ideas for business growth and success. The power of creative thinking!

Brand Design

KEY FIELDS WE OPERATE

Brand design

Visual systems

Dynamic branding

Logotype

ATL & BTL

TVC

OOH

DOOH

Brand design • Visual systems • Dynamic branding • Logotype • ATL & BTL • TVC • OOH • DOOH

The Power of Strategic Positioning in Branding.

What part do you envision playing in the lives of your target audience today and tomorrow? At our core, we define this pivotal answer in a compelling and crystal-clear manner. Strategic positioning forms the bedrock of our branding endeavors, guiding us like a steadfast compass across design, motion, sound, technology, communication, and beyond. It's the essence that fuels our projects, breathing life into every aspect and ensuring a cohesive, impactful experience.

Scope of expertise:

  • Brands want to be instantly recognizable, which is why we see this as one of the key goals of branding. And it’s about far more than just the logo, colors, typography, and photography style.

  • During efficient strategy and concept sessions, we tease out the essence of the issue, and from that starting point develop a guiding ‘big idea’. An idea powerful enough to form the cornerstone of your whole communications program, so that everything adds/stacks up. In doing this, we explore and exploit the entire media landscape.

  • Every brand is digital, but some more so than others. We’re the largest group within Total Design and are continuously engaged with the digital servicing of brands and the role of the user in this process. Where Brand Experience (BX) and UX Design meet.

  • We advise at the stage of creating works preparing protection strategies for authors. In addition, we prepare opinions and analyses in the field of copyright and related rights.

  • A well-designed visual identity crystallizes the essence of your brand, brings in new customers, and stands the test of time. It looks and feels the same in every touchpoint from online to brick-and-mortar store, from pixels to print.

  • In such a rapidly changing world of media, consumer habits, and trends, you need to communicate on many levels in parallel. Use the potential of adaptive communication through cross-media & cross-platform strategy. We are good at creating both long-term and short-term sales platforms.

  • An artful strategy that breathes life into retail spaces, captivating and engaging customers through visually compelling displays. It orchestrates the harmonious blend of aesthetics, product placement, and storytelling, crafting immersive experiences that entice shoppers and drive sales. By strategically arranging products, lighting, and decor, visual merchandising cultivates brand identity and creates a captivating ambiance. It transforms ordinary storefronts into vibrant narratives, enhancing the overall shopping journey and leaving a lasting impression on visitors, igniting curiosity, and inspiring loyalty.

GET IN TOUCH

GET IN TOUCH

We would love to hear from you.

If you're interested in working with us or just want to say hello, please feel free to reach out to us.

Previous
Previous

AI for Marketing

Next
Next

E-Commerce & UX/UI Design